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Privacy Policy

Last updated: November 6, 2025

Thank you for choosing BaseRate. We are committed to protecting your privacy and being transparent about how we handle your information. This privacy policy explains what information we collect, how we use it, and your rights regarding your data.

If you have any questions about this privacy policy, please contact us at support@baserate.com.

Table of Contents

  1. Information We Collect
  2. How We Use Your Information
  3. How We Share Your Information
  4. Cookies and Tracking Technologies
  5. Data Retention
  6. Data Security
  7. Your Privacy Rights
  8. Children's Privacy
  9. Changes to This Policy
  10. Contact Us

1. Information We Collect

Information You Provide

When you use our calculators and website, we may collect:

  • Usage preferences and calculator inputs
  • Browser type and version
  • Device information
  • General location data (city/region level based on IP address)

We do not collect:

  • Credit card or payment information
  • Passwords or login credentials
  • Personally identifiable information unless you voluntarily provide it

Automatically Collected Information

When you visit our website, we automatically collect certain information, including:

  • IP address
  • Browser type and settings
  • Operating system
  • Pages visited and time spent on pages
  • Referring website
  • Date and time of visits

This information helps us understand how visitors use our site and improve your experience.

2. How We Use Your Information

We use the information we collect to:

  • Provide and improve our calculator tools
  • Personalize your experience on our website
  • Understand how users interact with our calculators
  • Analyze site performance and usage patterns
  • Maintain and improve website functionality
  • Respond to your inquiries and support requests

We process your information based on our legitimate business interests in providing useful tools for commercial photographers.

3. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties.

We may share your information only in the following limited circumstances:

Service Providers

We may share information with trusted service providers who help us operate our website (such as hosting providers or analytics services). These providers are contractually obligated to protect your information.

Legal Requirements

We may disclose information if required by law, court order, or legal process, or to protect the rights, property, or safety of BaseRate, our users, or others.

Business Transfers

If BaseRate is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to improve your experience on our website. Cookies are small text files stored on your device that help us:

  • Remember your preferences and settings
  • Understand how you use our calculators
  • Analyze site traffic and performance

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Note that disabling cookies may affect the functionality of our website.

5. Data Retention

We retain your information only as long as necessary to provide our services and fulfill the purposes described in this policy. When we no longer need your information, we will securely delete or anonymize it.

Generally, we retain usage data for up to 12 months for analytics purposes.

6. Data Security

We implement appropriate technical and organizational security measures to protect your information from unauthorized access, alteration, disclosure, or destruction.

However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

  • Access: Request a copy of the information we have about you
  • Correction: Request that we correct inaccurate information
  • Deletion: Request that we delete your information
  • Opt-out: Opt out of certain data collection practices
  • Data Portability: Request your data in a portable format

To exercise any of these rights, please contact us at support@baserate.com.

California Residents

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and how we use it, and the right to request deletion of your information.

European Economic Area Residents

If you are located in the EEA, you have rights under the General Data Protection Regulation (GDPR), including the right to access, rectify, erase, or restrict processing of your personal data, and the right to data portability.

8. Children's Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

9. Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. We will post the updated policy on this page with a new "Last updated" date.

We encourage you to review this policy periodically. Your continued use of our website after any changes indicates your acceptance of the updated policy.

10. Contact Us

If you have questions, concerns, or requests regarding this privacy policy or our data practices, please contact us at:

BaseRate

Email: support@baserate.com

This privacy policy was last updated on November 6, 2025.